StreetSide Developments and Sterling Homes’ new referral partnership program creates a win-win situation for both the referee—the individual being referred—and the referrer—the person making the referral. Whether you’re currently enjoying life in a StreetSide multi-family home or envisioning your future in one of Sterling Homes’ single-family properties, exciting opportunities await both present residents and prospective homebuyers!


Qualico’s mission is to help build better cities by delivering award-winning communities, homes and customer experiences. As business units of Qualico, StreetSide Developments’ multi-family complexes and Sterling Homes’ single-family dwellings cater to a diverse range of residents. Many current residents have expressed satisfaction with their homes, recommending friends and family to join them. To formally recognize and appreciate these recommendations, we’ve established a joint referral program to enhance the home-finding process for both existing and potential residents.

How the Referral Program Works

Our referral partnership is designed with simplicity and mutual benefit in mind. Whether you are a resident of single-family Sterling home or a multi-family StreetSide unit, our program encourages you to refer across both builders.

Here’s a step-by-step guide to how our cross-referral program works:

  1. Participation – Current customers of StreetSide Developments multi-family homes can refer clients interested in Sterling Homes’ single-family projects, and vice versa to qualify for benefits
  2. Qualification – To qualify for the referral program, the referrer can share the link to the referral form for the referee to register. Referrals must be verified by both the referring and receiving parties to ensure authenticity.
  3. Referral Incentive: Cross-referral between both home types is actively encouraged (e.g., a StreetSide multi-family homeowner referring to a Sterling Homes single-family home). Upon successful purchase, the referrer will receive a $2,000 referral fee.
  4. Referee Reward: The referee will receive $2,000 off their purchase price.

Referrer Benefits: Celebrating Loyalty and Community Building

Recognizing that a strong community spirit stems from the trust and recommendations of our current residents, we aim to make the referral experience highly beneficial for them. To show our appreciation for the contribution our residents make by referring new members, referrers can now look forward to a $2,000 bonus.

This bonus is not only a thank you for their support, but also an investment in maintaining and growing a strong sense of community. By prioritizing the satisfaction and trust of our existing residents, we ensure that they feel valued and recognized, promoting a cycle of positivity and growth within our communities.

Referral Benefits: Ensuring a Warm Welcome Home

Moving into a new home is a significant milestone. To recognize and celebrate this important occasion, we’ve structured this program to ensure referees feel warmly welcomed and genuinely valued as they transition into their new community. A key highlight of this referral partnership program is the offering of a $2,000 incentive for referees

This financial support is designed to alleviate some of the initial expenses that can accompany moving to a new home, such as costs for moving services, home furnishings, or essential supplies. By offering this incentive, we aim to make the transition smoother and less stressful, allowing referees to focus on settling in and making their new house feel like home.

Building Relationships Beyond Transactions

Our referral program is a win-win scenario designed to maximize the strengths and opportunities within the home building industry. By encouraging cross-referrals between Sterling Homes’ single-family residences and StreetSide Developments’ multi-family projects, we’re fostering a sense of partnership and shared purpose. This approach ensures that everyone, whether an individual resident or a larger family, feels valued and integral to our community mission.

Join Us in Building Communities

Ready to start referring? As we continue to innovate and expand, we invite you to leverage the opportunities offered by our referral program.

For more information or to register a referral, visit our referral page – Thanks for helping us build thriving, interconnected communities!

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